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Service 01 / Data

Consumer data from every credible source.

Goddard Enterprises houses a comprehensive multi-sourced consumer database with data derived from all major credit reporting agencies, public records, and responder information.

250M+
US Consumers
100M+
US Homeowners
3
Source Classes
98%
Data Accuracy
Sources

Three source classes, one disciplined database.

Credit-derived attributes. Data originating from all major credit reporting agencies — the foundation for income, net worth, and financial-behavior selects.

Public records. Compiled from county, state, and federal record sources — property, homeowner status, and life-event signals.

Responder data. Consumers who have demonstrably responded to marketing offers — the highest-intent overlay available for acquisition campaigns.

Every record class is maintained by our own database administrators — the same team that has managed the 244M-record asset through two decades of privacy-law evolution.

Data center cooling fans in the server racks housing the database
The infrastructure behind 244M+ managed records