Privacy Policy

Last Updated: February 24, 2026

1. Introduction

Goddard Enterprises Inc. (“Company,” “we,” “us,” or “our”), a C-Corporation organized under the laws of the State of Tennessee, operates the website goddardent.com (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or make a purchase from us.

By accessing or using our Site, you consent to the collection and use of your information as described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

2. Information We Collect

2.1 Personal Information

We may collect personally identifiable information that you voluntarily provide to us when you:

Make a purchase on our Site
Register for an account
Subscribe to our newsletter
Contact us with inquiries
Participate in promotions or surveys
Consent to receive SMS messages

This information may include:

Contact Information: Name, email address, mailing address, mobile phone number
Payment Information: Credit/debit card numbers, billing address (processed securely through our merchant account provider)
Account Information: Username, password, purchase history
Communication Data: Information contained in your correspondence with us

2.2 SMS Marketing Information ⚠️ NEW

If you consent to receive SMS messages from us, we will collect and store:

Mobile phone number (with country code)
Consent timestamp (date and time of opt-in)
Consent IP address (IP address at time of consent)
Consent language (exact disclosure shown at opt-in)
Consent method (web form, paper, electronic signature)
Message delivery status (sent, delivered, failed)
Opt-out requests and confirmations (date, method, keyword)

How We Use SMS Information:

Send service alerts and transactional notifications
Send promotional messages (with separate express written consent)
Process opt-out requests (STOP, HELP, INFO keywords)
Comply with TCPA regulations and legal requirements
Maintain consent records for minimum 4 years (TCPA requirement)
Detect and remove reassigned phone numbers

2.3 Automatically Collected Information

When you visit our Site, we automatically collect certain information, including:

Device Information: IP address, browser type, operating system, device identifiers
Usage Data: Pages visited, time spent on pages, click patterns, referring URLs
Location Data: General geographic location based on IP address
Cookies and Tracking Technologies: See our Cookie Policy for details

2.4 Information from Third Parties

We may receive information about you from third parties, including:

Payment processors and merchant account providers
Analytics providers
Marketing partners

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Transaction Processing

Process and fulfill your orders
Send order confirmations and shipping notifications
Process payments through our secure merchant account
Provide customer support

3.2 Business Operations

Maintain and improve our Site and services
Analyze usage patterns and trends
Prevent fraudulent transactions and protect against theft
Comply with legal obligations

3.3 Communications

We communicate with customers through multiple channels:

Email Communications:

Response to your inquiries and requests
Promotional materials (with your consent)
Notifications of changes to our policies or services

SMS Text Messages: ⚠️ NEW

Service alerts and transactional notifications (order updates, account alerts)
Promotional messages (with separate express written consent)
Required legal notices (as permitted by TCPA)
Opt-out confirmations (when you reply STOP)

SMS Consent Required:
We will only send SMS messages to customers who have provided express written consent. Consent must be obtained through:

Website signup form with unchecked SMS consent checkbox
Paper consent form with signature
Online consent with electronic signature and IP logging

We DO NOT:

Send SMS messages without express written consent
Pre-check consent boxes
Imply consent from business relationship
Share or sell phone numbers to third parties for SMS marketing

4. Disclosure of Your Information

We may share your information in the following circumstances:

4.1 Service Providers

We share information with third-party vendors who perform services on our behalf, including:

Merchant Account Provider: Secure payment processing
Financial Institution: Banking and transaction processing
Shipping carriers: Order fulfillment and delivery
Email service providers: Marketing and transactional communications
SMS Gateway Provider: SMS message delivery via goto.com ⚠️ NEW
Analytics providers: Website analytics and performance monitoring
Web hosting provider: Website hosting and infrastructure

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas, government agencies).

4.3 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction.

4.4 Protection of Rights

We may disclose information to protect the rights, property, or safety of Goddard Enterprises Inc., our customers, or others.

5. SMS Messaging Provider and Carrier Fees ⚠️ NEW

5.1 SMS Gateway

We use goto.com as our SMS gateway provider to send text messages on our behalf.

Provider: goto.com
Purpose: SMS message delivery and consent management
Data Sharing: Phone numbers, message content, delivery status
Security: Encrypted transmission, TCPA compliance

5.2 Carrier Fees

Message and data rates may apply from your mobile carrier.

Goddard Enterprises Inc. is not responsible for carrier charges
Check with your mobile carrier for rate plan details
Standard text messaging rates apply
Data rates may apply for messages with images or links

6. Payment Processing

All payment transactions are processed through our secure merchant account provider using industry-standard encryption and security protocols. When you make a purchase, your payment information is transmitted using secure, encrypted connections. We do not store your complete credit card number on our servers.

Our payment processing is PCI-DSS compliant, meeting the Payment Card Industry Data Security Standards for handling cardholder data.

By making a purchase on our Site, you agree to allow your payment to be processed through our merchant account and associated financial institutions.

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

SSL/TLS encryption for data transmission
PCI-DSS compliant payment processing
SMS consent logging with timestamp and IP address ⚠️ NEW
Regular security assessments and updates
Access controls limiting employee access to personal data

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Your Privacy Rights

8.1 Access and Correction

You have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information (subject to legal retention requirements)

8.2 Marketing Communications

Email Opt-Out:
You may opt out of receiving promotional emails by:

Clicking the “unsubscribe” link in any promotional email
Contacting us directly at the information provided below

SMS Opt-Out: ⚠️ NEW

You may opt-out of SMS messages at any time by:

Replying STOP to any message (immediate opt-out)
Texting HELP to [SMS Number] for assistance
Emailing unsubscribe@goddardent.com
Calling [Phone Number]

What Happens After You Opt-Out:

You will receive a confirmation message
Your number will be removed from all SMS lists within 1 business day
No further messages will be sent (except as required by law)
To receive messages again, you must provide new express written consent
Previous consent does NOT apply after opt-out

SMS Keyword Responses:

STOP: Immediately opt-out of all messages
HELP: Receive contact information and opt-out instructions
INFO: Receive program details and consent language
CANCEL/UNSUBSCRIBE: Same as STOP

8.3 SMS Marketing Consent Requirements ⚠️ NEW

For SMS messages, you must provide express written consent:

Valid Consent Requires:

✅ Clear disclosure that messages will be sent
✅ Unchecked consent checkbox (cannot be pre-checked)
✅ Clear disclosure of message frequency
✅ Clear disclosure that message & data rates may apply
✅ Clear disclosure that consent is not required for purchase
✅ You must be at least 18 years old
✅ You must own the phone number or be authorized user

We Log Your Consent:

Phone number
Consent timestamp (date + time)
IP address at time of consent
Exact consent language shown
Consent method (web, paper, electronic)

Consent Retention:

We retain consent records for minimum 4 years (TCPA requirement)
We maintain audit logs of all consent and opt-out activity
We can provide consent records upon request

8.4 California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

Right to know what personal information is collected
Right to know whether personal information is sold or disclosed
Right to opt out of the sale of personal information
Right to deletion of personal information
Right to non-discrimination for exercising CCPA rights

We do not sell personal information to third parties.

8.5 Nevada Residents

Nevada residents may submit a request directing us not to sell their personal information. We do not currently sell personal information as defined under Nevada law.

9. Children’s Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18.

For SMS consent, you must be at least 18 years old to provide consent. If we become aware that we have collected information from a child under 18, we will take steps to delete that information.

10. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Do Not Track Signals

Some browsers include a “Do Not Track” (DNT) feature. Our Site does not currently respond to DNT signals. However, you can manage your cookie preferences through your browser settings.

12. International Users

Our Site is operated from the United States. If you access our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our Site, you consent to such transfer and processing.

13. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be effective immediately upon posting to our Site. The “Last Updated” date at the top of this policy indicates when it was last revised.

Your continued use of the Site following any changes constitutes acceptance of those changes.

For SMS messaging: We will notify you of material changes to our SMS practices via:

Email notification (if provided)
SMS notification (if you have consented)
Posting on our website

14. Contact Information

If you have questions about this Privacy Policy, SMS messaging, or wish to exercise your privacy rights, please contact us:

Goddard Enterprises Inc.

General Inquiries: info@goddardent.com
Privacy Questions: privacy@goddardent.com ⚠️ NEW
SMS Program Questions: sms@goddardent.com ⚠️ NEW
SMS Opt-Out Requests: unsubscribe@goddardent.com ⚠️ NEW
Website: goddardent.com

To Opt-Out of SMS Messages:

Reply STOP to any message
Text HELP to [SMS Number]
Email: unsubscribe@goddardent.com
Call: [Phone Number]

This Privacy Policy is intended to comply with applicable federal and Tennessee state privacy laws and regulations, including:

Telephone Consumer Protection Act (TCPA) – 47 U.S.C. § 227
California Consumer Privacy Act (CCPA)
Nevada Privacy Law
Requirements for e-commerce businesses using third-party payment processors
SMS messaging compliance requirements

Last Updated: February 24, 2026